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    ‘Black Panther’ Sits At The Top Of The Weekend Box Office Defeating ‘Tomb Raider’

    The movie’s Friday gross included greatest+marketing.1 million in Thursday night previews. Tomb Raider, costing a net million to produce before marketing, will need to be a strong performer overseas, where Warners says it is off to a strong start since landing in ...

    Adventures on the Gorge named to top list

    According to Dave Arnold, the marketing director for the company and one of the co ... “Everybody in West Virginia knows that the Gorge is pretty special and that Gauley is some of the best whitewater in the United States, maybe some of the best in ...

    How Technology Will Continue to Refine People-Based Marketing

    Individuals are complex, so in order to most effectively maximize the impact of people-based marketing, it is critical to understand the multiple layers—or resolutions—that make up real people. The best way to do this is to associate devices with ...

    Westworld [Video]: Lessons Learned From The Best Activation At SXSW

    However, what I have learned from this experience I will be able to use in the future. Existing customers are your best marketing tools. Give them something to be excited about and ignite their passion. When HBO announced that they recreated Westworld in ...

    Four Ways to Find Your Pot of Gold in the World of Marketing

    Take the time to find out what marketing strategies work best for your company and streamline your efforts to focus on those. 4. Remember to manage your reputation. Marketing isn't just about the message you put in front of your audience. It's also about ...

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  • 11 Big SEO Challenges You’ll Face in Your Career

    Editor’s note: This is a chapter from Search Engine Journal’s new e-book, SEO 101: Learn the Basics of Search Engine Optimization. Want to read the full guide? Download your copy of SEO 101 now! Whether you run a solo operation and personally handle ...
  • 7 Tips for Boosting Your SEO for the Rankings You Deserve: The Advanced Guide

    It's not a surprise that search engines prefer secure websites ... Use Latent Semantic Indexing SEO is constantly involving, almost to the point where I feel like Google changes the rules every d*** day. One factor Google is using now to determine ranking ...
  • Is SEO Worth It? Six Tips to Maximize Your SEO Return on Investment

    Deciding whether — or how much — to invest in search engine optimization (SEO) is a decision that plagues many small-business owners and bloggers alike. On one hand, showing up at the top of a search engine results page is a good goal to have.

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